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- QR Codes-Are You Ready for the Coming Explosion? QR codes will soon be as common for local businesses as are menus in restaurants. This is no small matter. Google Places offers QR code read capability on the Place Page of any locally listed business. That is, provided the business owner takes time to properly claim and complete the Place Page – which can include setting up the [...]
- Mobile Advertising During the Holiday Season If you’ve ever had any doubts about the effectiveness of mobile advertising in today’s volatile marketing environment, I found an article that should pleasantly surprise you. During the holiday season, people of all ages will be searching online LOCALLY, with their mobile devices, for discount coupons, special offers and other consumer-oriented sales and service promotions. If [...]
- Mobile Marketing for Health Professionals I spoke with a major mobile consulting company from California recently. I asked the guy on the phone if his company had many chiropractors in his area under contract with them for texting services. Amazingly he told me they didn’t have ANY chiropractors that they were servicing. The guy said the perception with most business [...]
- Mobile Technology Taking the World by Storm I promised you we’d stay away from any heavy techie stuff, but these are a few statistics I thought you’d like to know about. Recently I was talking by phone with a friend about the proliferation of mobile devices within the past few years, especially the iphone, android, blackberry and other smart- phones (in my [...]
- Grow Your Business with Mobile Advertising As we discussed in the last bog post, because of the growing use of countless mobile devices on numerous mobile platforms, mobile marketing is growing at a fantastic rate with each passing day. In fact so prolific is the spread of mobile technology that clearly 91% of Americans own some sort of cell phone or [...]
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